May 12, 2016
The Prism Design team was just awarded a Silver Communicator Award and two Platinum Hermes Creative Awards for the CITGO “Chip & Mobile™ Quick Start Guide” and “Getting to Yes’ incentives supplement.
We share these honors with our brilliant wordsmith Elizabeth Fordham at Quill & Ink.
Big changes were on the horizon in Point of Sales (POS), and our client needed to inform their retailers about upgrading their POS technology. The message and materials needed to be easy for the retailers to understand: what’s changing, how, when and where to make the proper upgrades to benefit their business. Two pieces were created, “Chip & Mobile™ Quick Start Guide” and “Getting to Yes’ incentives supplement. The quick start guide provided the retailers all they needed to know to make informed decisions concerning their POS technology. The incentives supplement was a snapshot of key dates and incentive offers to assist the marketers.
May 4, 2016
We are thrilled the “One Heart Campaign” fundraising project is near the Gamma Phi Beta Foundation goal of $3.5 Million! You can see some of our Prism Design communications for this campaign here.
May 4, 2016
It’s been a storybook few years for both PRISM Design and our client the Gamma Phi Beta Foundation. PRISM is honored to share that the Gamma Phi Beta Foundation “We’re One: Joined by the Heart” annual report won first place at the FCA 2015 annual conference. The Foundation exists to raise funds to support the educational and leadership needs of collegians and alumnae; and to support the philanthropic focus of the Gamma Phi Beta Sorority. Through a combination of bold information graphics, colorful member photography and transparent reporting, the annual report is evidence of the confident direction and continued development of women.
PRISM is proud to be a strategic partner with the Gamma Phi Beta Foundation helping to ensure the ongoing success for generations to come.
May 4, 2016
When PacoTech turned 25 this year, they wanted to celebrate their anniversary and share their achievements with their customers. They approached Prism to design a 25-year graphic to add to their current brand materials. However, with 25 years under their belt, Prism suggested that it was a crucial time for PacoTech to look to the future, build on their successes, and consider a brand refresh.
PacoTech is an information management consulting group that helps Fortune 500 companies in organizing their information resources. PacoTech looks at business records from a global perspective to help companies in controlling the creation, maintenance, retention, and disposal of their records.
To visualize PacoTech’s modern mission, Prism integrated both type and symbol in creating their logo. We designed the “o” symbol to represent how the company organizes their clients’ resources on a global scale.
The new logo then inspired our design of the complementing 25-year anniversary graphic. Born out of the global “o” and the criss-crossing linear elements was the triangular shape that is their unique 25-year anniversary graphic.