susansbean |

Author Archive

Gamma Phi-bulous fabric: the pink carnation

March 13, 2012

We’re working on pattern designs for Gamma Phi Beta sorority members so they can celebrate their official flower – the pink carnation – in a new (fabric) way!

We plan to tweak and/or complete more patterns than pictured here. We think the fabrics could be used to make gift totes, tablecloths, to cover big Greek letters for recruitment, or whatever members can dream up.

Our goal is to have several ready this summer (June 2012). Hopefully we’ll have some actual gift items made up, and for sure the actual fabric for sale. We’re pretty thrilled about this. We’d love to hear what you think. Ideas anyone? Which one’s your favorite? Leave us a comment.

This new Pink Carnation line of fabrics is inspired by the four founders of Gamma Phi Beta Sorority: Helen, Frances, Adeline, and Mary. You can read about them here. We’ll talk more about what this means as we complete our designs.

Tags:fabric design, Gamma Phi Beta, illustration, pattern, pink carnation, sorority
Posted in graphic design, Illustration, Non-profit, recruiting, Uncategorized | 7 Comments »

The envelope (cube) please…

March 31, 2011

And the winner is… you! There is no denying that we all enjoy being recognized. From family and friends, to peers, or even better, the people we work for all year.

Awards are valuable tools for positive motivation, confirmation of success, and inspiration for future performance – if presented well at the onset. Money Management International teamed up with us to develop an employee recognition plan to award their “best counselors for each region”.

We visualized for them how it would all play out: from the theme to the presentation – the design of the awards (which stack up nicely year over year), invitations, signs, lanyards, slideshows, and t-shirts.

Tags:Awards, Corporate Awards, Custom Awards, Employee Gifts, Employee Recognition, Trophy
Posted in Employee Communications, Events, Uncategorized | Leave a Comment »

Thinking tool. Visual Thesaurus.

March 9, 2011

The subject of a recent business leaders meeting: The importance of finding out the “why” from our customers instead of the “what”. Curious marketing beans always ask lots of questions to get closer to the true why, so I clicked on one of my favorite mind-mapping tools, the Visual Thesaurus, to ask it: “why, ask why”?

For us, answering the “why” lets us operate at our most powerful, strategic, design thinking to reach the goal or desired result.

Tags:Branch, Conversation, Curious, Mind-Mapping, Operate, Result, Strategic, Thinking, Visual Thesaurus, Why
Posted in Brainstorming, graphic design, Personal Faves | 2 Comments »

Keeping employees engaged

March 1, 2011

BP is going the extra mile providing Wellness Programs to keep employees engaged in healthier lifestyles. This 13-month calendar/planner was mailed to the homes of employees along with a message of how they can do their part and commit to better health in 2011.

This year, the chat bubble (a campaign graphic) becomes part of the pictures we illustrated. The “I can” theme helps an employee to visualize being in the picture; not just talking about it. The “I can” becomes an “icon”.

Doing their part to create the BP Wellness Calendar: Terry Teutsch: illustration, Richard Laurence Baron of Signalwriter: words. Janelle Ewing and Bonnie Hargett for allowing us to be a part of the strategy for better personal and corporate wellness at BP America.

Tags:Campaign, Corporate, Disease Prevention, Employee Engagement, Icon, Strategy, Wellness Programs, Words
Posted in Branding, Employee Communications, graphic design, Illustration, Personal Faves | 4 Comments »

Author Archive