Use Your Bean

We made a resolution – on billboards.

January 27, 2010 by susansbean

If you were going to say something about yourself, which all of Houston (Dallas is next) could see – what would it be? Oh, and please express it in less than 10 seconds while folks are whizzing by in cars.

Champion Energy Services wanted to say a lot… and look smart, and show up from hundreds of feet away, and stand out from the competition.

Concept first: Put the computer tricks aside. If the idea doesn’t work in a sketch it’s not going to work in the sky. We’re talking about Champions here – the stakes are high.

Image: We resolve it will be powerfully simple.

Color: We promise to break the corporate PMS rule and adjust for viewing of this outdoor media.

Text: We commit to emphasize what’s most important.

Logo: We resolve to make it known.

Action: Find us on the web, call us from your car. We’re here to help.

Thanks to the folks at Champion Energy Services and Elizabeth Fordham of Quill & Ink who’s words are featured in this billboard, for allowing us to make this resolution.

Tags: Billboards, Champion Energy Services, Electricity Marketing
Posted in Advertising, Billboards | 3 Comments »

Clue Two: Prism Makes the Signalwrite Gift Specialer

December 7, 2009 by guestbean

Here is what Signalwrite Marketing and a snowman have in common. They both start with the letter “S” and that’s what this second clue is all about. I told the Prismatics about this remarkable coincidence. They were amazed.

The amazement has been translated into a wonderful figure, the icon-like Snowman, composed completely of “S” – lots. Small, large, serif, sans serif, caps and lower case (“S” in all its forms). This is it here. Lucky Signalwrite Marketing clients will see it in close proximity/attached to the 2009 Holiday Gift. My own present from the Prism Design team: What they’ve given me in terms of time, creativity and art.

What’s the gift? Clue One is on the Signalwriter blog. Maybe you’ll guess lucky and get a double helping of Something Special.

Our Designer, Stacy Allen, illustrated.

A bean full of thank you’s to Richard Laurence Baron for guest blogging

this post today.

Tags: Client Satisfaction, graphic design, Holiday Gift, Holiday marketing, Inspiration, Prism Design, Snowman
Posted in Illustration, graphic design | 3 Comments »

Picture for the season.

December 2, 2009 by prismdesign

We were asked to turn up the power a notch for this graphic illustration. It’s the second in a new series for Champion Energy Services. There’s something about graphic designing for holiday themes that gets us in the mood – even when the year end work is piled high. Thanks to Elizabeth Fordham of Quill & Ink for tapping us to create the picture.

Our Design Director, Terry Teutsch illustrated.

Tags: Energy marketing, graphic design, Holiday marketing, Prism Design
Posted in Illustration, graphic design | Leave a Comment »

Well Works @ Baker Hughes

November 25, 2009 by terrysbean

Wellness programs @ work require human resources managers to communicate fast and often with employees. At Baker Hughes these Prism-designed email templates and print posters make updates easy.

Tags: Posters, Prism Design, Templates, Wellness
Posted in Employee Communications | Leave a Comment »

Wellness Works.

November 19, 2009 by susansbean

Wellness works. In this case – Well Works.

A smart name and powerful program created by the human resources folks at Baker Hughes.

The logo? It’s new, and just received kudos this week as one of only a 100 entries accepted into the 54th Annual Art Directors Club of Houston Award Show titled “Sizzling Work”.

Shelley Smith, Human Resources wrote: “It is a pleasure to work with you, Stacy and Terry. This only validates the talented team at Prism. I look forwarded to working with you guys on more projects in the future. It is wonderful to be a part of the creative development and great to have my ideas and suggestions embraced.”

Lisa Turner, Health & Welfare, at Baker Hughes explains: wellness is a key part of their overall health care strategy. Programs are designed to enhance the health and well-being of its employees and dependents through behavior change, education and support. The programs assist employees with actively managing their health, being informed health care consumers, and reducing the long-term cost of care.

For the 2009 program year, approximately 57% of employees and 32% of spouses completed a Health Assessment.

Tags: Art Directors Club of Houston, Logos, Prism Design, Wellness
Posted in Branding, Employee Communications | Leave a Comment »